Category: Books

  • My Characters’ Miserable Lives & NOT Drawing from Personal Experience

    Full Cover-mA good friend of mine emailed me recently. She’d just finished reading Clean Burn, my crime novel from Exhibit A. Clean Burn’s heroine, Janelle Watkins, is, shall we say, edgy. Janelle comes from an abusive childhood, is twitchy and dark, and has a rather alarming self-destructive habit.

    My friend praised the book’s story and the realism of Janelle’s character, but there seemed to be an unspoken question in the email. Out of concern for me, I think my friend was fishing around for information. I think she was wondering if maybe I’d written Janelle’s dark character from personal experience. The short answer–no. The long answer–um, well, no again.

    I had a pretty unremarkable childhood. I did get the occasional, rare spanking (it was more the thing to do when I was a kid), but abuse? Uh uh. No way. In fact most often, my mom would wave that wooden spoon around and we’d all take off for the hills. I don’t think she had the heart to actually use it anyway.

    Am I harboring any secret, self-destructive habits? Erm, no again, unless you count my occasional over-indulgence in ice cream. I’ve also never been shot in the leg or had an affair with a married man, although Janelle has gone through both of those experiences.

    Awakening Final cover-sI think it’s pretty fabulous that my friend thought Janelle’s character was so realistic that she worried I’d based her on my own personal experiences. Nice to know I’d written such a convincing, compelling character. But a teensy little part of myself was the weensiest bit annoyed.

    Why? Because it ignores a very important part of this character-creation equation. The fact that I’m a professional. I write for a living. Creating realistic characters and making them miserable/heroic/strong with weaknesses/evil with redeeming qualities is part of my job. Creating complex stories that fill a novel, also part of my skill set. Writing dialogue or narrative that intrigues, moves the emotions, keeps the reader reading, ditto.

    Celebrate sThere’s a piece of writing advice that is oft-repeated, that I’m sure you’ve all heard: Write what you know. That might be where my friend got the notion that I must have gone through something horrible in order to write my character so realistically. But a writer (luckily) has another important tool in her toolbox to draw upon when venturing into the unknown–her imagination. What I don’t know first hand, I imagine. In other words, I make it up.

    No, I don’t make up my characters and their stories entirely out of whole cloth. I do take experiences from my own life and from the lives of those I know well (beware, friends, you might end up in one of my books :-)), and I observe the lives of strangers. I read widely, diversely, seeking out the interesting and mundane. All of these elements I weave into a character like Janelle Watkins from Clean Burn, or Kayla 6982 from Awakening, or Sarah Meyer from “The Eighth Gift,” my contribution to the Celebrate holiday anthology.

    The end result is indeed a little bit of me in every character. But much, much more of that fictional person is just a figment of my fertile imagination.

    Full Cover-sClean Burn–buy the Kindle version here or the Nook version here

    Awakening–buy the Kindle version here or the Nook version here

    Celebrate–buy the Kindle version here or the Nook version here

  • Any Excuse for a Celebration

    Christmas 1985s
    That’s me, front left, 7 months pregnant with son number 2, ladling some of my grandmother’s fabulous gravy.

    In my family, any holiday was an excuse for a party, and usually included a table full of food. New Year’s Day was ham and potato salad, Easter featured deviled eggs and bunny cakes (and plenty of candy since Lent had ended), there were special meals for Mother’s Day and Father’s Day, barbecues for Memorial Day, softball games in the park for 4th of July and fireworks and hot dogs after, Labor Day was a last hurrah after summer, we all dressed up in costumes and ate more candy for Halloween, and the table would groan with turkey, mashed potatoes, stuffing, gravy, cranberries and pumpkin pie for both Thanksgiving and Christmas. If any month didn’t have a holiday (or even if it did), we celebrated birthdays, lots and lots of birthday, each one with its own cake and party.

    Celebrate sSo it’s no surprise that when some author friends suggested we do a joint holiday anthology, I jumped at the chance. Five of us contributed lovely, happily-ever-after stories to the Celebrate! anthology (buy it here), spanning five holidays throughout the year. Since they’re short stories between about 30 and 60 pages each, they’re quick reads, but each one is long enough to feature a satisfying romance. They’re kind of like little, bite-sized romance novels, like that gooey Cadbury egg you might savor at Easter or a luscious truffle you enjoy at Christmas.

    Here’s the lineup of authors in Celebrate!:

    • Linda Barrett, “Man of the House,” Mother’s/Father’s Day
    • Rogenna Brewer, “One Star-Spangled Night,” Independence Day
    • Barbara McMahon, “Love and all the Trimmings,” Thanksgiving
    • Karen Sandler (moi!), “The 8th Gift,” Hanukkah
    • Debra Salonen, “My Christmas Angel,” Christmas

    Take a taste of the holidays with Celebrate! Buy it here.

  • Promo Efforts–What Really Works?

    Full Cover-mJust a quick post today. I’m under deadline on the follow-up book to Clean Burn (buy it here), the second in the Janelle Watkins Private Investigation series from Exhibit A. I really need to be working on Janelle’s latest case (tentatively titled Hangtown Fry) instead of the innumerable other tasks I like to use for procrastination purposes.

    But I am a bit preoccupied by the fact that I’ve got an ad running today. This time my new box set, Unsuitably Yours (buy it here), is in BookGorilla’s daily email today, under the category “bestseller.” Just for giggles, I threw in a Facebook “promote post” as well to see if that would improve things even more.

    bn KAREN SANDLER Unsuitably YoursThe Facebook ad was probably a waste of money. Because if you define “effective promotion” as an effort which increases sales, then the Facebook boosts and page promotes are decidedly ineffective. They do work as promised. “Page promotes” boost my likes at about the rate Facebook suggests they will at each price level. And boosted posts always “reach” at least the number (usually more) that Facebook says it will for the number of dollars I spend.

    However, best as I can tell, sales do not increase one whit with Facebook promotions. Those who “like” my page or are “reached” by my boosted post do not actually click through to buy my books.

    Perhaps these efforts are more effective with other products, or with more well-known authors. But for moi, it’s a waste of my shekels.

    Awakening Final cover-s
    Awakening (buy it here)

    Also ineffective is any scheme where my book is featured on a website somewhere. That presupposes a reader is going to go to that website in the first place, always a dicey proposition. Even if they go to that site via an email they’ve subscribed to, if the link in the email goes to a poorly-designed site where the reader has to click yet another link before getting to the buy page, they are unlikely to click and then later buy.

    The cream of the crop for book promotion is BookBub. For those who have never heard of BookBub, it is a daily email that shares with their subscribers bargains on books in the subscribers’ interest areas. It’s fairly exclusive from the author’s perspective–BookBub picks and chooses which books they advertise, and the end result is an email with maybe 4-10 books (dependent on how many categories the subscriber has selected).  There are “buy links” for each book that takes the reader directly to the Kindle/Nook/Apple page. One more click and you own the book. I’ve bought plenty of books through BookBub. I and the other two authors whose books comprise the box set Unsuitably Perfect (buy it here), ran a BookBub ad a few months ago that made that book a huge bestseller. So BookBub works.

    BookGorilla has a similar model as BookBub (a daily email), although it advertises Kindle books only and is much less exclusive. They feature between 12 and 25 books. Good for authors who have been turned down by BookBub, and BookGorilla’s more affordable price makes it a much better deal. But we’ll have to see just how effective a promotion it is–i.e., does it lead to increased sales?

    I’ll update this post later with my results.

    Addendum: My BookGorilla ad ran 10-10-13. My sales did increase that day and overnight, but the increased royalties during the ad period totaled a little less than half of what I paid for the ad. I saw almost no carryover in sales of my other books, and sales of the advertised book seem to have stalled. If I see a significant change over the next couple days, I’ll add another addendum.

  • Horse Trading, and Is Your Writing Really Ready?

    Gal canterBack in July, I blogged about how I was shopping for a new horse. I compared the process to figuring out which of the multitude of writing projects you might want to work on next. Then a few weeks later, I whined about my broken ankle and how difficult it is to wait–for an ankle to heal or for a writing career to get up and running.

    Well, my ankle is now ready for prime time (or horseback riding), but my search for a new riding partner has thus far not borne fruit. It’s not for lack of trying. It turns out to be harder than I thought to find a horse in my price range with the kind of training I’m looking for. To find one that’s not too young and not too old. To find one that’s been actually ridden and worked recently rather than hanging around getting fat out in a pasture.

    PEC 5-22-04 Indy Trot flipSo far, I’ve seriously considered more than a dozen horses. Sometimes I never even went to ride them because my trainer and I looked at video and saw they wouldn’t work for me. Others we rejected because the owners refused to send us recent video. If horse is a couple hours drive away, I want to see video first. I’d hate to drive all that way to see a horse and have it turn out be a waste of time, time I could have saved if I’d seen the way the horse moves.

    While there were a few I’ve gone to look at which were nice, but I just didn’t click with, there have also been several with peculiar stories:

    •    There was the 8-year-old that I’d thought was trained, but had barely had a few months under saddle
    •    There was the 11-year-old that hadn’t been ridden in four years. I wouldn’t have even visited this horse, except every time I asked the owner about how much work the horse had done, the story changed until I finally found out the truth when I went to see it.
    •    There were two with unusual medical problems—no fault of the horses, or the owners (they were honest), but it sure explained how cheap they were.
    •    My favorite was the “imaginary” horse. I responded to an ad and the seller sent video of a wonderful mare. But when my trainer and I tried to make plans to go see the mare in person and ride her, we were told someone else was buying the horse. The seller said if I sent half-payment, she would cancel the other deal and put the mare on a horse trailer for me. Sight unseen. Um, no.
    •    There was the lovely gelding that the seller insisted on full price for, which I reluctantly agreed to, then she refused to take a cashier’s check as payment. Cash only, she said, because she didn’t have a bank account (!). I said no thanks.
    •    There was the seller who had sent pictures of her gelding including closeups of the horse’s feet (the condition of the hooves is a very important consideration). The pictures she herself had sent showed chips, cracks, and nail holes from previous shoeings, yet the seller said the horse had great feet that never chipped, cracked, or needed shoes. My farrier gave that one a thumbs down.

    PEC 9-26-10I always like to turn my personal stories into object lessons for writers. In this case, I can see a bit of an analogy between the various horse traders and writers I’ve known who have finished a manuscript. They think they’ve got a wonderful, polished piece of work. They’re absolutely certain their manuscript is in fantastic shape, ready to hit the marketplace. They’re anticipating a huge advance for a book as great as theirs is. They’re also sure they won’t have the least problem selling it.

    Then reality hits when they submit their books to agents or editors. It gets rejected again and again: Not right for us or Not suitable.

    It could be that your book just didn’t click with an agent, like those two horses I rode that were nice, but not for me. But it’s more likely you didn’t put in your time with that book to make it irresistible.

    Sometimes buyers are glad to put in the time on an untrained horse if they see its potential. By the same token you might find an agent or editor who will see a gem in the rough with your book and be willing to help you get it polished. But just as there are far fewer buyers out there with the skill and inclination to re-make a green horse into a show-ready champion, you will be hard-pressed to find an editor/agent who’s willing to make your rough draft manuscript into a polished bestseller.

    So put that training on your horse…er, polish up that manuscript. And improve your chance of finding the agent or editor of your dreams.

    Buy the first two books of the Tankborn science fiction trilogy: Tankborn and Awakening. Buy Clean Burn, a crime novel featuring private investigator Janelle Watkins.

  • My Grand Book Tour

    B&N RosevilleWith the recent release of Clean Burn, I embarked on a grand, coast-to-coast book tour. I made numerous stops at Barnes and Noble locations and independent bookstores, autographing stock on hand and meeting and greeting store managers and my adoring fans. Well, maybe fans-to-be. And although I did visit both coasts, I only waved at all those folks in between as I flew over traveling to and from Washington DC.

    B&N Book Tour s
    Here I am at the Roseville CA B&N showing off a newly autographed copy of CLEAN BURN.

    My numerous stops on the “Left Coast” were four Barnes and Noble stores in Northern California, plus one indie store, An Almost Perfect Bookstore, which didn’t have copies in yet. I plan to return when they get stock in. On the “Right Coast,” I visited the Bethesda MD Barnes and Noble and the marvelous DC independent, Politics & Prose (pictures below).

    What made the DC-area “tour” especially fun was the addition of my grandbaby tagging along. I was on babysitting duty, and so had to bribe the munchkin with books. Of course, I delight in giving my grandbaby new books, so this wasn’t much of a burden.

    Both stores had marvelous children’s sections, with much to entertain the youngsters. The B&N had a train table that kept my grandbaby well occupied. Politics & Prose had a pillow-filled nook under the stairs with a box full of well-worn books to thumb through. We ended the day with Cloudy With a Chance of Meatballs from B&N and Bark, George from Politics & Prose. Grandbaby adores both.

    One thing I’ve got to say, booksellers are the best. Whether they work the children’s section at a chain store at B&N or in mysteries at an indie like Politics & Prose, it’s always so delightful to meet them. Thanks to all the booksellers and community relations managers who helped make my book tour grand.

    B&N Bethesda crop
    Autographing CLEAN BURN in the children’s section at the Bethesda MD B&N
    Politics & Prose CB s
    Showing off a freshly autographed copy of CLEAN BURN at Politics & Prose in DC.